Transcend with absinthe

You should drink absinthe because Johnny Depp drinks it. Well, for a short scene in the movie From Hell he drinks absinthe, but shouldn’t that be reason enough? It’s kind of a cool beverage, and it’s certainly mysterious enough to pique interest on whether or not it actually delivers the infamous effects. Past drinkers have reported:

                – Clear-headed inebriation

                – Surge of creativity

                – Mental discovery

                – Intuitive comprehension

                – Heightened sensory perception

                – Senses bleeding into one another

Sheesh, it seems like the only thing this mystical drink doesn’t do is make you thinner or prettier! Its powerful ingredient is thujone. Naturally occurring in the wormwood plant, thujone leaks into absinthe when the drink is produced from the plant. Thujone’s mystery still remains, however, because no one knows exactly how it does its magic.


Thujone has been said to be the “spiritual substance,” transporting the mind to another corridor of consciousness. Drinkers say that once consumed, there is a direct pathway to a “higher intelligence.” This is where all the “gifts” of absinthe are bestowed.

This substance, thujone, is scientifically thought to slow synapses. By removing the obstacles that prevent the normal rate of analyzing thought, thujone can place the mind in a susceptible-to-creativity, slow-paced state. Absinthe apparently gives the human mind free reign. SONY DSCThe emotional and primal subconscious stirs awake and begins to operate together with our conscious awareness. This explains the reported “perception of reality on various levels.” The artistic, logical and emotional parts of our brain can all coexist harmoniously (if only for the duration of the “absinthe spell.”)

But doesn’t all of this come at a cost? Not at ABC! We’ve got great prices and huge stocks of absinthe for you and your party to knock back and become enlightened.

This recipe will get you a one-way ticket to Illumination Station:

Absinthe Sense

Shake the absinthe and anisette in a shaker with ice until chilled. Strain into a julep cup filled with crushed ice. Garnish with the mint sprig. Discover your senses!

You could also combine it with Whiskey or Guinness for a mind-illuminating St. Paddy’s day. It seems like a way better option than green food coloring to make green beer! Any way you decide to drink it today, let us know in the comments below what you find when you experience absinthe!

Allie Smallwood, ABC Fine Wine & Spirits marketing copywriter

2 thoughts on “Transcend with absinthe

  1. GStone says:

    Allie, I strongly urge you to go over and peruse the Frequently Asked Questions section at The Wormwood Society’s website. Although I have no doubt your intentions were sincere, much of what you say here is not only in error, but could lead to dangerous consequences. It also does a disservice to what was once a well-respected and refined beverage, not a sensational novelty as it’s being treated today.

    Absinthe was never anything more than a popular high-proof herbal spirit. In fact, the notion of absinthe as a drug-like thing is a modern, 20th-century idea first surfacing in the 1960s-1970s. Prior to this time, no one drank absinthe with any expectation of “effects” aside from alcohol intoxication. Millions of people drank absinthe in public, every day, for over a hundred years; if it produced the effects attributed to it above, there would be mountains of evidence supporting such ideas. Yet the historical record contains no firsthand reports of such effects.

    Absinthe was claimed by its opposition to be a poison that could induce insanity and death, not a recreational drug. We now know that these false ideas were created by the French wine industry and related political concerns in order to demonize absinthe, which was edging into wine’s market share as a decades-long vine blight drove wine and brandy prices upward.

    Thujone—at concentrations high enough to have an observable effect—is a dangerous neurotoxin, not a mind-altering drug. It has no effects that a reasonable person would consider recreational; effects such as convulsions, vomiting, gastroenteritis, flushing, abdominal cramps, rapid breathing, cardiac arrhythmia, enteric bleeding and hepatitis. Death occurs from circulatory or respiratory arrest and general organ failure. Thujone-As-Drug is a myth cooked up by marketers of faux absinthe products to try to capitalize on the drug idea, simply replacing the THC molecule with that of thujone. All of the effects attributed to thujone above are false, and have been debunked by scientific research, published in peer-reviewed studies by respected scientists, and which you can read on the Wormwood Society site.

    Fortunately, there is very little thujone present in authentic absinthe because it resists distillation and stays behind with other undesirable compounds. Analysis of numerous samples of pre-ban era absinthe, and modern absinthes made to historic standards, demonstrates that properly made authentic absinthe is virtually thujone-free, i.e. below 40 parts per million. International standards assure that absinthe must contain below 35ppm (EU) and 10ppm (US). Thujone is irrelevant to both the quality and authenticity of any absinthe.

    Best regards,
    Gwydion Stone
    Founder, Administrator
    The Wormwood Society Absinthe Association

    • allies2015 says:

      Thanks for your comment and I’ll definitely take a look at the FAQs page. The blog was meant to be a fun look at some of the things past drinkers have reported. Thank you for your time and knowledge!

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